Danielle Kent Birth Photography and Doula
Scope of Work: Squarespace Web Design + Branding
“My website has been in need of a major upgrade for years, but I had been putting it off because of the cost of a custom site. Enter: the beautiful website templates by Hanna! This template was my ticket to the professionally designed, beautiful website of my dreams! Hanna's Elm Template gave me a stunning base to build my website on. Despite it being a template, it really has the feel of a custom eye-catching website. It was so easy to customize to my brand colors and images. What I especially love was the welcome video and directions that came with the template- which made it easy to get started. I also love that the placeholder text in the template gave really clear guidance on what kind of copy I should enter..... Just plug in your copy and "play!" I had a few questions as I was getting started and Hanna was extremely kind and responsive with her support. I would highly recommend Hanna's website templates to anyone in need of a website upgrade!".
What made you say YES to hiring Hanna Hill Creative?
You have designed many of my colleagues sites and they have all turned out so beautifully. I also gained so much from our marketing call a few months back that I had no doubt you were the perfect person to help me upgrade my website.
What do you think of the template process…
“Hanna and I collaborated on a new website template together and it was a wonderful experience. She was looking to create a versatile template for doulatogs..... and I was a doulatog in need of a website template! During our brainstorming session, she really listened to my ideas and my vision. Although this template is designed to be sold to the public, I still felt like she was able to capture what I was personally desiring in a site (which is incredible!). Hanna as a person is a joy to work with: always responding quickly to my questions (there were a lot of them!) with patience and grace. If you are a birth worker or photographer, I highly recommend Hanna for your web design, site template, or marketing needs!”
What we’ve done together…
Danielle and I connected through our birth photography connections from across the world. I was looking for a passionate and skilled photographer and doula to collaborate with as a muse for one of my Squarespace templates. Her work is warm, inviting, and the perfect vibe for my hopes for the Elm Template. This project included a strategy call where we discussed what she was looking for in a template or website. Then I designed my Elm Template for the world! Danielle graciously allowed her images to be placeholders on the current demo, and then she transformed her current website on her own time and helped me iron out any glitches for future template purchasers.
The final result was a true team effort, and I love what she did to personalize and inspire it. Ultimately, my aim is for every client to feel empowered in updating their websites with new portfolio pieces and their evolving brand. That's why I provide complimentary educational videos and personalized one-on-one sessions as necessary, ensuring their site remains vibrant and current. For those who'd rather I handle the updates, I offer special hourly rates to maintain their site's beauty from my end.
the brand evolution
After launching Danielle’s website in 2024, we had the chance to reconnect and evolve her brand even further. Danielle has been serving families in Cheyenne for years as both a photographer and a doula. But as her work naturally began expanding into a mentorship role for other doulas in her community, she felt the call to open up her branding in a more expressive and creative direction.
She was drawn to inspiration from the human body, the colors of the earth, and a natural minimalism that felt more aligned with this next chapter of her work. Together we developed a new brand direction that leaned into those instincts. We created hand drawn design elements, a more bold and youthful moodboard, and visual textures that brought a fresh energy to the brand while still feeling grounded.
This evolved brand launched in 2025, alongside thoughtful updates to her website to keep everything aligned with her growing vision. Danielle’s work is no longer just about serving the birthing families in her community. It’s also about guiding and raising up the next generation of birth doulas.
Watching her trust that inner nudge to evolve her business has been such a beautiful reminder that branding isn’t something you do once and forget. It grows right alongside you.
